Our story

Wear the fish you chase

Anglers know a fish by its marks: the dark band along a largemouth’s side, the rainbow’s pink stripe, the black spot at a redfish’s tail, the tarpon’s big silver scales. We drew fifteen game fish true to their species, from the lakes to blue water, and embroidered each one in its own colours, as simple shapes in a few threads so the stitching comes out clean.

It starts with the hats: shop the hats.

From the lake to blue water

Freshwater: the largemouth bass, the rainbow trout, the brown trout, the northern pike and the common carp. Inshore: the redfish, the snook, the tarpon, the striped bass and the hamour. Offshore: the bluefin tuna, the blue marlin, the sailfish, the mahi-mahi and the giant trevally. Shop Freshwater, Inshore and Offshore.

Tackle Box and On the Water

Three lures every angler knows: the red and white bobber riding the water, the spoon with its treble hook and the firetiger crankbait with two. Then the Field Guide: fifteen fish with their names, printed on the back of a tee. And two scenes for the quiet side of fishing: a dock at sunset, and a sailfish leaping at sunrise. Shop the Tackle Box.

Embroidered in thread

Every fish, lure and scene is machine embroidered in coloured thread: on the front of a cap or a bucket hat, on the cuff of a beanie, at the centre of the chest of a heavyweight tee, a crewneck or a hoodie, or on the front of a cotton tote: twenty embroidered designs on 190 pieces. The one printed piece is the Field Guide tee. See the designs.

For every kind of angler

Bass and trout, carp and pike, flats and reefs, fly or popper: the range is for everyone who fishes, from the lakes of North America to the reefs of Oman and the Red Sea.

Made for you after you order

We keep no stock: every piece is made for you after you order by a specialist production partner, then shipped straight to you, and it usually arrives within 10–20 business days. Shipping is free and tracked to 75 countries, including Canada, Australia, New Zealand, Switzerland, Norway, Singapore, the UAE and Saudi Arabia.

Fishing by miniblank. Contact: fishing@miniblank.com